MAKING IDEAS STICK

Because “forgettable” isn’t the assignment.

FLIP THROUGH MY WORK

I WRITE STORIES THAT PEOPLE REMEMBER …

AND BRANDS RELY ON.

Audrey Michelle Mast, writer and content strategist

You’ve got ideas worth remembering. I’m here to make sure they stick.

I’m Audrey, a writer and content strategist with a retro heart and a modern brain. I take complex concepts, wandering voice memos, half-drafts, and “can you just make this sound good?” and turn them into sharp, intentional narratives that pop.

From B2B SaaS and thought leadership to lifestyle and culture writing, everything I create is built to stay with your reader long after they’ve closed the tab.

Services and Specialties

Clarity is the deliverable. Story is the method.

Brand Storytelling

Narratives that give your brand a voice, a spine, and something to stand for.

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Executive Ghostwriting

You talk. I write. You sound like you — just sharper, clearer, and more compelling.

Let’s Chat
Content Strategy

Systems, frameworks, and editorial guidance that make your content cohesive, consistent, and unforgettable.

Explore the Possibilities

The Drift

Aesthetic shifts, cultural tides. How taste, tech, and trends move — from the glittery to the granular. A rotating collection of essays, reviews, observations, and stray fascinations — pulled from beauty, tech, digital culture, and the parts of life that refuse to stay in one category.

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